Jesse Thomas, CEO of Picky Bars & World Class Triathlete - How Being Conversant in Many Things Leads to Peak Maximization - 009

Jesse Thomas, CEO of Picky Bars & World Class Triathlete - How Being Conversant in Many Things Leads to Peak Maximization - 009

“Transferring from a world class athlete to a world-class CEO is my primary focus.”

Being Conversant in Many Things Leads to Peak Maximization

In 2010, Jesse started training for his first Triathlon, while training he needed a bar to satisfy his nutritional and training needs but wasn’t able to find one.  His wife, Lauren wanted to see her husband succeed so she went into the kitchen and worked on creating a bar that would help Jesse. 8 years later their company, Picky Bars is now sold in stores all over the world!  

In this episode, Nick and Jesse discuss how his stomach pains led to the start of Picky Bars and how he balances his life of being a CEO, Husband, Dad, and World Class Athlete.

Learn all about Jesse's story and what's next for him and Picky Bars.

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Special thanks to Jesse Thomas for joining me this week. Until next time!

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